Social Media for Social Good

January 20th, 2010 No Comments

Social Media doesn’t just sell technology (although Dell claims that they’ve made over $1 million in sales due to their Twitter presence), or shoes (although Zappos has also been raking in the big bucks), but it also saves lives and does good.

Whether it’s a religious organization, charity fundraising campaign, or trade group, or promoting democracy, social media does good.

If you’ve been paying attention, social media has been recently saving lives in Haiti and promoting democracy in China and Iran. Ben Parr of Mashable has a new story posted on CNN about the social web.

According to Parr, “In all three cases — China, Haiti and Iran — social media has had an impact, especially as the course of events evolved. Real-time communication platforms like Twitter and Facebook have spread the word about what’s happening within these nations, long before the mainstream media prints the story. These tools have also created a level awareness we’ve never seen before.”

As of this writing, over $11 million has been raised – just via text messaging – for earthquake relief in Haiti. Google is highlighting ways to help – texting, online payment, or even Google Voice.

Twitter and Facebook are also being used to help raise funds for disaster relief.

Twitter is helping to promote individual country’s roles in the Haitian relief effort. The Israeli Defence Forces spokespersons office created a Twitter account at @IDFatHaiti to showcase that country’s role in helping Haiti..

How are you using social media for social good?

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