Avi Hein

Limmud – Using Social Media to Respond to Trends View more presentations from Esther Kustanowitz.

SEO lessons from 2010.

Don’t promise things that are too good to be true or look like scams — even when your offer is legit!

One of the scary things about social media is how things change rapidly. From AOL in the 1990s to Facebook Places and the rise of mobile and tablet computing, 3 years is obsolete. We’ve already wrote about this last year, so it pays to watch the past few years of Socialnomics videos.

Gary Vaynerchuk discusses branding and marketing in today’s new age. Pay attention – he hates the word ‘social media’ because media implies broadcasting — but today’s age is conversation!

More Power! No, that’s not the lesson from the 1990s television show Home Improvement.  Home Improvement was a television show that focused on the Taylor family. The father, Tim Taylor, understood content marketing before the age of social media. In the show, Tim Taylor, along with his burly assistant, Al Borland, hosted the home improvement show Tool Time. Tool Time was more than just a cable television show about how to fix a toilet or repair a fence, though. It

Yesterday’s Cyber Monday was bigger in China than in the United States. According to a press release from eCoupons.com, 47% of American 18-49 year olds plan on making a purchase online, compared to 60% of Chinese 18-49 year olds. If you are a retailer, why only sell in the United States when the emerging markets want to buy? As the American economy remains stuck in a tailspin, other countries, like India and China, are eager to buy. For the past