Cyber Monday emphasizes importance of online marketing
Happy Cyber Monday! Cyber Monday, coined in 2005, is the Monday that immediately follows Black Friday. Just as Black Friday represents the biggest physical store shopping day, Cyber Monday is the biggest online shopping day, as people continue their Christmas shopping when they return to work. Cyber Monday is big business. In 2009, comScore reported that consumers spent $887M online on Cyber Monday (excluding travel), the second highest spending day of 2009. Cyber Monday also emphasizes that it’s about a
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