Is your email newsletter readable on a mobile device?
Avi Hein August 25th, 2011 No Comments
Is your email newsletter readable on a mobile device? Mobile email is not an option today but a must.
read more...Is your email newsletter readable on a mobile device? Mobile email is not an option today but a must.
read more...What are the best time and worst time to send emails? Are you testing your best times? If not, you may not be seeing effective results.
read more...Is the person in charge of social media at your company also knowledgeable and in charge of your email marketing? Or, better asked, is all of your marketing integrated. Despite calls that “e-mail is dead” because social media has taken the place of e-mail, that gets the process backwards — choose goals and strategy prior to choosing the technology or technologies to implement. Email is social. Email is also very strongly integrated with social networks. Social media also integrates with email.
read more...There is a social media bubble. That is not to deny the growing importance of social channels in an integrated digital marketing strategy, but there are more and more voices decrying email as dead and only social networks, like Twitter and Facebook, as relevant. Why send an email, when you can tweet, they ask? That not only misunderstands communication but is sure to ensure that their target audience misses their message. E-mail is more relevant than ever, to reach key
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